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Brilliant Thinking.

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Australian Aboriginal rock art is the oldest unbroken tradition of art in the world, and often depics native animals including dingoes, kangaroos, emus and turtles.

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Digital advertising campaign.

This impactful digital campaign propelled Monash IT’s leading course offer into the world, with a suite of creative customised for audiences across the Asia Pacific region.

Blueboat’s insight-led approach informed optimised messaging, with localised imagery and in-language versions ensuring relevance in these markets.

This innovative digital campaign complements the Undergraduate and Postgraduate course guides, with confident Monash branding and compelling social execution.

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