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Creating a brand and digital presence to support a critical research initiative.

Australian Dementia Network (ADNeT) was recently launched to monitor the diagnoses and care of dementia patients across Australia, fast-track new developments in the treatment of Alzheimer’s disease, with a coordinated and consistent approach.

To support the launch of ADNeT, Blueboat firstly created a new brandmark, influenced from the core research field and incorporating a welcoming colour palette. A website and supporting collateral were then developed to unite our country’s top researchers in the field. Blueboat are proud to help make a difference to the quality of care for people with Alzheimer’s disease.