Brilliant Thinking.

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Victorian women living with HIV have an incredible community organisation dedicated to reducing stigma and educating those recently diagnosed.

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Elevating donor engagement.

Ruyton Girls’ School were well placed, completing planning and feasibility phases, to partner with Blueboat to leverage our expertise for their capital campaign.

Blueboat led discovery and workshops to collaborate with the Foundation and key stakeholders to translate the case for support into a compelling narrative and creative direction that balanced operational need and emotional heart to support donor engagement.

Our campaign, ‘Dream Now – It begins with a story’, honours a past Principal, embracing her pioneering spirit. The campaign included a film, major donor brochure, gift deeds, naming opportunities, invitations, stationery, and event materials, creating avenues for enhanced engagement and activation.