Performing Arts Centre Fundraising Campaign

A renewed approach for annual giving delivers successful engagement.

Blueboat partnered with Yarra Valley Grammar to develop a ‘Take your seat’ creative direction to maximise community awareness and support towards their Performing Arts Centre fundraising campaign.

Designed with custom typographic treatment and personalised family naming conventions, the integrated campaign incorporated a suite of Blueboat designed material, from dynamic QR coded DL mail-outs, through to digital and social posts and large-scale building signage.