An innovative take on the virtual school tour
The Korowa way.
How do you inspire prospective families to come along for a school tour or enrol their children? These challenges have always existed. But solving them is now critical, given pandemic restrictions.
Developed as part of the overall Korowa website short films were shot across key entry years, inspiring audiences to explore Korowa by meeting teachers and students and hearing their stories.
The Korowa ‘compass’ is an animated digital journey, allowing users to explore the school virtually by clicking on different school entry points, listening to the voice of educators and students, and seeing the school offer and community come to life. It’s a mixed medium storytelling experience, integrated into an easy-to-use WordPress CMS.
The ‘compass’ is a point of difference for Korowa – it’s a contemporary take on a virtual tour experience where the user chooses their journey. In a world where working families are increasingly time-poor, this allows website visitors to explore Korowa their way from home or mobile – whether they are local, interstate or international.