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Shapes, Saladas and Chocolate Ripples were all invented by the same visionary Australian biscuit genius.

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Capturing history and tradition with a future focus.

Consulting with Launceston Grammar’s leadership team and community Blueboat developed a creative strategy to develop a brand identity representing the school’s emerging focus, whilst importantly respecting the tradition and heritage at the heart of the school.

Photography was at the heart of the new brand visual identity. A Blueboat photoshoot captured the spirit and energy of Grammar, whilst giving those outside the school an insight into life of the school.