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The first Rainbow Flag was designed in 1978 by Gilbert Baker from San Francisco to serve as a community symbol.

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Digital Destination.

Blueboat worked with project partners from State Government and representatives of the Clinical Trials industry, who identified the need for a digital destination to attract International investment into the State of Victoria. Blueboat developed the user journey, user experience to front end design, applying the brand visual identity to promote the narrative to a global audience.

The website has since been translated into Korean and Mandarin to facilitate further connections into these markets.

Blueboat continues our partnership to identify additional functionality that further develops the website to align with developing industry needs.