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Brilliant Thinking.

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Australia's largest reproductive genetic carrier screening trial is named for Mackenzie Castella, whose passing inspired her parents to campaign for change.

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Enhancing classroom learning – an educator’s toolkit

Since its inception in 2016, the ReelOzInd! Short-Film Festival has evolved into a vibrant platform for Australian and Indonesian filmmakers to share their narratives. The ReelOzInd! Teaching Resource further amplifies this connection, aiding Indonesian studies and language learning across Australian schools. As the brand partner, Blueboat was thrilled to amplify the festival’s impact. Our logo…

New School Website

Established in 1897 St Columba’s College, Essendon is a year 7-12 catholic girls secondary College. Blueboat began working with the College to deliver a complete rebrand and new visual identity, followed by digital marketing campaigns and magazine design and publishing over the past two years.  During the 2020 pandemic restrictions, Blueboat was invited to reconsider…

Our playground

Since 1994, Blueboat has built an enviable reputation for delivering brilliant creative solutions with exceptional impact. We wanted to match our brilliant thinking with extraordinary creative, with flair and edge. Our Niika playground, a place where our designers get to push the boundaries of what’s possible with attention-grabbing creative to ensure your brand stands out from…

Annual Report 2020

For over 15 years, Neurosciences Victoria (NSV) has facilitated over $80m of programs across a broad range of neurological and psychiatric conditions. NSV is committed to developing a leading neuroscience ecosystem in Victoria and is dedicated to creating awareness and promoting neurosciences research. NSV invited Blueboat to create their Annual Report to share the past…

Brand Evolution

St Hilda’s College, a residential community at The University of Melbourne, needed a brand campaign to celebrate and share their story with potential future students. This project began to take shape as the impact of the 2020 pandemic was beginning to emerge. As a result, Blueboat’s role as brand creatives also became one of strategic…

Hoarding Design

Korowa Anglican Girls’ School are creating a new flagship space, home to their new Sports and Wellbeing Centre. Due to open in 2022, the large construction encompasses a key part of the School’s campus.  Korowa’s brief to Blueboat – use the length of the 140 metre hoarding as an opportunity to create excitement for what…

Magazine Redesign

Blueboat collaborated with Korowa Anglican Girls’ School to refresh the Korovian, their bi-annual school magazine. An important communications piece, the magazine reflects the identity and values of the School and is a vehicle for the School’s brand, one of the largest marketing assets of a school. The design refresh is timely with the magazine playing…

Foundation Annual Report

Established in 1979 from the legacy of one man, whose fortune was made in biscuits, The Jack Brockhoff Foundation celebrates an impressive milestone of 40 years’ service to the Victorian community. Blueboat collaborated to strategically reposition the Foundation’s brand visuals, to more closely resonate with the vibrancy of their youth and community-orientated funding projects. A…

Race Caller Digital Identity

Matt Hill one of Australia’s preeminent horse race callers made his debut Melbourne Cup call in 2017. His commentary work also includes five summer and winter Olympic Games, NRL and soccer matches. Many of us would find the sound of his voice very familiar. The brief to Blueboat was to create a digital presence for…

Dare – The Centenary Campaign

Scotch College Adelaide embarked on an ambitious philanthropic journey to raise $10 million from their community. The funds will be used to establish a comprehensive and integrated Wellbeing & Sports Centre that supports and enhances their wellbeing offer for all year groups, and to support Scholarships through the Foundation’s endowment fund. Scotch’s brief to Blueboat was to…

Navigator Guides

Curriculum guides are a key school communications piece for both current and prospective families and students. For the 800 current students they provide information and confidence to inform their decision making. While for prospective parents and students the guides are a key proof point around both the values of the school and the breadth of…

Sharing community highlights

The bi-annual Columba magazine continues our design and strategic partnership with St Columba’s College. The inaugural edition in 2019 centred on a global theme, with Blueboat designers creating a direction that evolves an earlier College re-brand across this important marketing communications piece. Presented each year as Winter and Summer editions, the Summer 2020 edition was…