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	<title>Blueboat &#187; The Blog</title>
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		<item>
		<title>Introducing: On, not In</title>
		<link>http://blueboat.com.au/2012/05/introducing-on-not-in/</link>
		<comments>http://blueboat.com.au/2012/05/introducing-on-not-in/#comments</comments>
		<pubDate>Thu, 03 May 2012 03:39:09 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/?p=2346</guid>
		<description><![CDATA[Project On. Not In, is a new initiative currently underway in the studio. Sounds exciting huh? It is, so we want to keep you in the loop from start to finish, so you can see all the interesting things that happen in between. Going back 2 weeks, everyone in the studio was put into pairs [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Finders Keepers</title>
		<link>http://blueboat.com.au/2012/04/finders-keepers/</link>
		<comments>http://blueboat.com.au/2012/04/finders-keepers/#comments</comments>
		<pubDate>Mon, 23 Apr 2012 04:07:49 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[Creative community]]></category>
		<category><![CDATA[Design inspiration]]></category>
		<category><![CDATA[creative community]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[exhibition]]></category>
		<category><![CDATA[finders keepers]]></category>
		<category><![CDATA[finderskeepers]]></category>
		<category><![CDATA[market]]></category>
		<category><![CDATA[Melbourne]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/?p=2338</guid>
		<description><![CDATA[An exciting start to the weekend and the perfect end to a busy week was found in the opening night of the Finders Keepers Melbourne market. Iris and I joined the crowds on Friday night to explore all the goodies the local designers had to offer. Here are some snaps (by Iris). And yes, she [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book of the Week #20</title>
		<link>http://blueboat.com.au/2012/04/book-of-the-week-20/</link>
		<comments>http://blueboat.com.au/2012/04/book-of-the-week-20/#comments</comments>
		<pubDate>Wed, 11 Apr 2012 04:30:07 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Our library Your library]]></category>
		<category><![CDATA[julius wiedemann]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[rob ford]]></category>
		<category><![CDATA[taschen]]></category>
		<category><![CDATA[webdesign]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2295</guid>
		<description><![CDATA[Book of the Week number 20 has arrived in the studio amidst a busy week, post the Easter break. As I flick through, page 11 grabs my attention: &#8216;Do read this book. Don&#8217;t let it collect dust.&#8217; So on I went! Here&#8217;s what you will find inside Guidelines for Online Success - another pick from Taschen, edited [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Book of the Week #19</title>
		<link>http://blueboat.com.au/2012/03/book-of-the-week-19/</link>
		<comments>http://blueboat.com.au/2012/03/book-of-the-week-19/#comments</comments>
		<pubDate>Wed, 28 Mar 2012 01:37:56 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Our library Your library]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2279</guid>
		<description><![CDATA[Book of the Week #19 had just arrived in the studio &#8211; The App &#38; Mobile Case Study Book, published by Taschen. Being the social media gal in the studio, rather than a designer, I got extra excited when this one landed on the desk, and am even more excited to post my own first [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Global Service Jam 2012</title>
		<link>http://blueboat.com.au/2012/03/global-service-jam-2012/</link>
		<comments>http://blueboat.com.au/2012/03/global-service-jam-2012/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 23:21:07 +0000</pubDate>
		<dc:creator>Fiona</dc:creator>
				<category><![CDATA[Design inspiration]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Talking about design]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[design jam]]></category>
		<category><![CDATA[global design]]></category>
		<category><![CDATA[huddle design]]></category>
		<category><![CDATA[Melbourne]]></category>
		<category><![CDATA[service design]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2246</guid>
		<description><![CDATA[A few weekends ago, from 6pm Friday, to 4pm Sunday, I took part in the Global Service Design Jam for 2012, hosted by Huddle Design – friends of Blueboat and Melbourne Service Design gurus. So… what exactly is service design? The official definitions of service design describe it as the design of intangible products and [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Trip to the Zoo!</title>
		<link>http://blueboat.com.au/2012/03/2222/</link>
		<comments>http://blueboat.com.au/2012/03/2222/#comments</comments>
		<pubDate>Mon, 19 Mar 2012 00:01:33 +0000</pubDate>
		<dc:creator>Iris</dc:creator>
				<category><![CDATA[Design inspiration]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[australian]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[native]]></category>
		<category><![CDATA[natural]]></category>
		<category><![CDATA[safari]]></category>
		<category><![CDATA[Werribee Open Range Zoo]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2222</guid>
		<description><![CDATA[Last weekend, my mates and I decided to make a trip down to the Werribee Open Range Zoo. This will be my 10th year living in Melbourne but my very first time at the zoo, so I was pretty excited. What my friends found really humourous was that I started taking photos even BEFORE we [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Finish This __________</title>
		<link>http://blueboat.com.au/2012/03/finish-this-__________/</link>
		<comments>http://blueboat.com.au/2012/03/finish-this-__________/#comments</comments>
		<pubDate>Thu, 08 Mar 2012 05:06:36 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Thinking about strategy]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[disaster]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2217</guid>
		<description><![CDATA[Driving interaction and on-brand conversation has long been a motivator for companies big and small to adopt a social media strategy. With consumers more aware of the value and power of their voice online, fans, followers, likes, comments, shares, re-tweets, replies, views and ultimately engagement has been harder to win amongst the growing noise. This [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Book of the Week #18</title>
		<link>http://blueboat.com.au/2012/03/book-of-the-week-18/</link>
		<comments>http://blueboat.com.au/2012/03/book-of-the-week-18/#comments</comments>
		<pubDate>Fri, 02 Mar 2012 03:44:54 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Our library Your library]]></category>
		<category><![CDATA[big brand theory]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[case studies]]></category>
		<category><![CDATA[Design]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2179</guid>
		<description><![CDATA[Our latest book arrived in the studio earlier this week. Today I locked down some time with busy bee Shanthi to hear all about what&#8217;s inside&#8230; What&#8217;s this new book called and who is it by? Big Brand Theory published by Ginko Press in California What can we expect to find between the covers? A [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book of the Week #17</title>
		<link>http://blueboat.com.au/2012/02/book-of-the-week-17/</link>
		<comments>http://blueboat.com.au/2012/02/book-of-the-week-17/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 05:30:07 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Our library Your library]]></category>
		<category><![CDATA[angus hyland]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[brandmark]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[steven bateman]]></category>
		<category><![CDATA[symbol]]></category>
		<category><![CDATA[symbols]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2157</guid>
		<description><![CDATA[It&#8217;s been a busy week for studio librarian Iris this week, with not one, but two new books arriving in the studio! I sat down with Alicia to find out what we can expect from Symbol. Here we go.. What&#8217;s the name of the book and who is it by? Symbol, by Angus Hyland and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Book of the Week #16</title>
		<link>http://blueboat.com.au/2012/02/book-of-the-week-16/</link>
		<comments>http://blueboat.com.au/2012/02/book-of-the-week-16/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 22:53:37 +0000</pubDate>
		<dc:creator>Katie</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Our library Your library]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[gestalten]]></category>
		<category><![CDATA[infographic]]></category>
		<category><![CDATA[visual storytelling]]></category>

		<guid isPermaLink="false">http://blueboat.com.au/blog/?p=2113</guid>
		<description><![CDATA[Book of the Week number #16 is here in the studio! I ran through the details with the number one fan of the book (in the studio, so far), Fiona! Here&#8217;s what I discovered about Visual Storytelling, one of the latest from Gestalten. Fiona, how do you think this book will help the studio? Data [...]]]></description>
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		<slash:comments>0</slash:comments>
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